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Articles tagged Jenna Weiss-Berman (13)

Plus: Shows aimed at kids seem to be doing well, the beginnings of a launch playbook for independent podcast studios, and the dangers of podcast pledge drives.
Podcasts have benefited from the unique intimacy of its ads. Can that strength survive the rise of programmatic and dynamic ad insertion? Part 2 of a five-part series on the business of on-demand audio.
Plus: The economics of an independent podcast, a so-so new set of podcast advertising guidelines, and the rise of the “ear computer.”
Plus: Political podcasts get a big convention bump, WBUR tries an “audio newsletter” around fitness, and a new take on mobile podcast creation.
Plus: A look at the podcast network Relay FM, Questlove gets a new gig, and new open tools for transcriptions and tagging.
Also: Was there a lag in the “Serial effect” on podcast awareness?
Plus: A middle ground in appeals for data; BuzzFeed’s politics podcast for the non-wonk; reservations over dynamic ad insertion.
The forces behind BuzzFeed’s and Longform’s podcasts are going into business for themselves, with an impressive initial list of clients — including The New York Times.
NPR has always recommended books, films, TV shows, and music to its listeners. Earbud.fm is the first time it’s making recommendations in an industry where it’s also one of the biggest content creators.