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Google, Apple, Facebook, and Amazon are dominating online advertising. How can publishers find profitable niches in their shadows?
nytimes-logo
The paper wants to extend its audience, and find new revenues, through producing original long-form stories from Times journalists. Justin Ellis
atavist
Subscriptions will offer the story/technology publisher a way to expand its readership and create a persistent source of revenue. Justin Ellis
access-cc
We access news on multiple devices. Shouldn’t those devices be smart enough to connect our actions to their presentation?
Evan_Ratliff
The ebook platform is moving into direct sales and exploring a subscription model. Justin Ellis
july-2012-ebook-cover
Perfect reading for a long summer weekend, a compilation of our best reporting and analysis from July. Joshua Benton
Mountain Lion review
Developing ebooks can be a pain, but there is money to be made in repurposing otherwise free content.
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tweets
The U.K.’s Times and Sunday Times are structuring their new apps and website around peak traffic times
The papers are behind a hard paywall, and their platforms will be updated four times each day to correspond with peaks in readership.
0Can audio go viral on Facebook? Here’s what happened when NPR ran an experiment for a month
“Trust me, this is really, really great even though you don’t know who’s talking and there’s nothing to look at and I’m asking you to focus for 40 seconds!”
0NPR built a private personal finance Facebook group that now has more than 10,000 members
“The group has become a great community in its own right.”
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