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Business DNA aims for a success that will show “the Afghan private sector has the ability to operate independently, in an innovative way, with professionalism, and sustainably.”
“We wanted to try to bring a little more energy back to our homepage and really act like a main magazine for a day.”
“I wanted to make the most inclusive science and technology publication, period.”
“We want to use print as a public statement…to create something that people are proud to be seen with in public.”
The magazine is collaborating with WNYC Studios to launch a new radio show and podcast. So what, exactly, does The New Yorker sound like?
“We publish the magazine ten times a year, so we need to take advantage of this extraordinary piece of real estate to drive a really big idea out there into the public consciousness,” said The Atlantic’s editor-in-chief and co-president James Bennet.
It wants to be a “real-time magazine” on the web, connected to its print heritage. But stripping out the visual noise won’t please everyone.