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Articles tagged MSNBC.com (9)

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The new wave of news startups is aiming at a younger audience. But do legacy media companies have a chance at earning their attention?
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NBC News’ first ever chief digital strategist reflects on her first year with the network. Adrienne LaFrance
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Plus: Quote approval practices exposed, The New York Times’ new public editor, and the rest of the week’s media and tech news and talk.
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The website formerly known as MSNBC.com no longer promises to let users opt out of targeted advertising. Adrienne LaFrance
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The site is less a companion to TV programming than a freestanding outlet, connected to the news operation rather than any one show. Justin Ellis
June 7, 2011
April 29, 2011
October 3, 2009
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The Economist’s Tom Standage on digital strategy and the limits of a model based on advertising
“The Economist has taken the view that advertising is nice, and we’ll certainly take money where we can get it, but we’re pretty much expecting it to go away.”
889A wave of distributed content is coming — will publishers sink or swim?
Instead of just publishing to their own websites, news organizations are being asked to publish directly to platforms they don’t control. Is the hunt for readers enough to justify losing some independence?
448This is my next step: How The Verge wants to grow beyond tech blogging
“We want to use technology as a way to define pop culture, in the way Rolling Stone used music and Wired used the early Internet.”
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