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Articles tagged MSNBC.com (9)

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The new wave of news startups is aiming at a younger audience. But do legacy media companies have a chance at earning their attention?
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NBC News’ first ever chief digital strategist reflects on her first year with the network. Adrienne LaFrance
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Plus: Quote approval practices exposed, The New York Times’ new public editor, and the rest of the week’s media and tech news and talk.
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The website formerly known as MSNBC.com no longer promises to let users opt out of targeted advertising. Adrienne LaFrance
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The site is less a companion to TV programming than a freestanding outlet, connected to the news operation rather than any one show. Justin Ellis
June 7, 2011
April 29, 2011
October 3, 2009
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Millennials say keeping up with the news is important to them — but good luck getting them to pay for it
The new report from the Media Insight Project looks at millennials’ habits and attitudes toward news consumption: “I really wouldn’t pay for any type of news because as a citizen it’s my right to know the news.”
926The next stage in the battle for our attention: Our wrists
News companies have moved from print dollars to digital dimes to mobile pennies. Now, with the highly anticipated launch of the Apple Watch, the screens are getting even smaller. How are smart publishers thinking about the right way to serve users and maintain their attention on smartwatches?
792A wave of distributed content is coming — will publishers sink or swim?
Instead of just publishing to their own websites, news organizations are being asked to publish directly to platforms they don’t control. Is the hunt for readers enough to justify losing some independence?
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