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Articles tagged Olympics (14)

JuanFutbol
From Facebook-only verticals to Telegram bots to an in-house Snapchat imitator, Juanfutbol is trying to thread the needle between social distribution and site loyalty.
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A dozen producers from BuzzFeed are working around the clock to curate the channel, with access to NBC footage.
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Plus: a new model for audio native advertising (sponsor-produced episodes in an otherwise editorial show), ESPN goes cross-platform, and The New York Times enters the competitive politics podcast space.
Twenty-two time Olympic medalist swimmer Michael Phelps carries the Stars & Stripes to lead Team USA into Maracana Stadium during the Opening Ceremony of the 2016 Olympic Games in Rio de Janeiro, Brazil, on Aug. 5. U.S. Army photo by Tim Hipps, IMCOM Public Affairs
We’ll be updating this list throughout the Olympics, so send us your favorites.
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“What we’re trying to do is figure out if there a space between broadcast and a total human-powered one-on-one interaction — which obviously doesn’t scale easily — to see if we can have the best of both worlds.”
John Brooks
Using the Olympics as a template, the Times aims to draw in all types of readers with its coverage, sports editor Jason Stallman says.
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Plus: Another prominent case of plagiarism, the debate over false balance, a challenge to j-schools, and the rest of the week’s media and tech must-reads.