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Purple, the news startup built around SMS, is leaving it behind for Facebook Messenger
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Articles tagged Talking Points Memo (54)

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“The idea of publications totally based on advertising is, I think, an illusion. Some can do it, but I don’t think it’s ever going to be a sustainable model for most publications.”
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“There are a bunch of skills needed in building news apps, but at the most abstract level they fall into three buckets: Code, Design, and Journalism. Recruit people who have at least two of those skills and be willing to teach them the third.”
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The liberal political site is betting on something less commodified than banner advertising to find sustainable revenue — and to better take advantage of its unique audience. Ken Doctor
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After jobs at Talking Points Memo, Yahoo, Frontline, and The Atlantic, Andrew Golis, new general manager of The Wire, is ready to share the three pillars of a strong media brand.
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Traffic on highway
At leading media companies, like The New York Times and The Wall Street Journal, the majority of traffic now bypasses the homepage.
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TPM’s publisher says mobile apps must add value, and can’t just replicate the desktop or laptop experience.