Plus: The team behind Serial is getting ready for a new show, the Lewis Wallace/Marketplace debate, and are podcast networks responsible for the diversity of their shows?
Plus: What new and returning shows to expect in the new year, Panoply launches an “imprint,” and a liberal podcast network tries to counterbalance conservative talk radio.
Plus: GE comes back for another round of native podcast advertising, Radiotopia bets on a show made in prison, and Adobe is making it easy to create doctored audio.
“This is just a first step…This is at least a thought experiment saying that, if you really believe that [audio] sharing is broken, you can change it.”
Plus: a new model for audio native advertising (sponsor-produced episodes in an otherwise editorial show), ESPN goes cross-platform, and The New York Times enters the competitive politics podcast space.
Quah, Nicholas. "Hot Pod: A new player aims to bring the podcast advertising analytics some want (and others fear)." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 9 Aug. 2016. Web. 24 Apr. 2024.
APA
Quah, N. (2016, Aug. 9). Hot Pod: A new player aims to bring the podcast advertising analytics some want (and others fear). Nieman Journalism Lab. Retrieved April 24, 2024, from https://www.niemanlab.org/2016/08/hot-pod-a-new-player-aims-to-bring-the-podcast-advertising-analytics-some-want-and-others-fear/
Chicago
Quah, Nicholas. "Hot Pod: A new player aims to bring the podcast advertising analytics some want (and others fear)." Nieman Journalism Lab. Last modified August 9, 2016. Accessed April 24, 2024. https://www.niemanlab.org/2016/08/hot-pod-a-new-player-aims-to-bring-the-podcast-advertising-analytics-some-want-and-others-fear/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2016/08/hot-pod-a-new-player-aims-to-bring-the-podcast-advertising-analytics-some-want-and-others-fear/
| title = Hot Pod: A new player aims to bring the podcast advertising analytics some want (and others fear)
| last = Quah
| first = Nicholas
| work = [[Nieman Journalism Lab]]
| date = 9 August 2016
| accessdate = 24 April 2024
| ref = {{harvid|Quah|2016}}
}}