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Articles tagged USA Today (57)

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“I like to talk about it as reading today’s news on tomorrow’s computer.”
“We have to remember that not only we as content creators are new to VR, but so is our audience. For a lot of people, it’s still very experiential.”
Its chief content officer: “My message has been, any journalist at any of our papers can come up with a great idea, something that we think is scalable, we will help them scale it.”
“Proportionally, we hope to do just as well.”
How big would Gannett become? Is resistance futile?
Plus: USA Today’s podcast download numbers, Google Play Music finally buys into podcasts, and whether independent podcasts don’t get enough attention.
These new platforms are optimized for realtime news on phones, but there are lots of questions for news organizations — from what content to share to how to measure their effectiveness.
News companies have moved from print dollars to digital dimes to mobile pennies. Now, with the highly anticipated launch of the Apple Watch, the screens are getting even smaller. How are smart publishers thinking about the right way to serve users and maintain their attention on smartwatches?