Seward, Zachary M.. "New public relations: Beating back bad press with Google AdWords." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 10 Nov. 2009. Web. 30 Jan. 2025.
APA
Seward, Z. (2009, Nov. 10). New public relations: Beating back bad press with Google AdWords. Nieman Journalism Lab. Retrieved January 30, 2025, from https://www.niemanlab.org/2009/11/new-public-relations-beating-back-bad-press-with-google-adwords/
Chicago
Seward, Zachary M.. "New public relations: Beating back bad press with Google AdWords." Nieman Journalism Lab. Last modified November 10, 2009. Accessed January 30, 2025. https://www.niemanlab.org/2009/11/new-public-relations-beating-back-bad-press-with-google-adwords/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2009/11/new-public-relations-beating-back-bad-press-with-google-adwords/
| title = New public relations: Beating back bad press with Google AdWords
| last = Seward
| first = Zachary M.
| work = [[Nieman Journalism Lab]]
| date = 10 November 2009
| accessdate = 30 January 2025
| ref = {{harvid|Seward|2009}}
}}