“Now we are in the process, with our new data platforms, of analyzing clusters of users and identifying which cluster has a higher likelihood to convert to a paying subscriber.”
Shifting the focus to digital was hardly just a business decision, though: “Really, this was pretty much the only source that could help us go through.”
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Wang, Shan. "Paywalls and politics: Independent Russian television station TV Rain turns to subscriptions as its future." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 27 Jul. 2016. Web. 16 Apr. 2024.
APA
Wang, S. (2016, Jul. 27). Paywalls and politics: Independent Russian television station TV Rain turns to subscriptions as its future. Nieman Journalism Lab. Retrieved April 16, 2024, from https://www.niemanlab.org/2016/07/paywalls-and-politics-independent-russian-television-station-tv-rain-turns-to-subscriptions-as-its-future/
Chicago
Wang, Shan. "Paywalls and politics: Independent Russian television station TV Rain turns to subscriptions as its future." Nieman Journalism Lab. Last modified July 27, 2016. Accessed April 16, 2024. https://www.niemanlab.org/2016/07/paywalls-and-politics-independent-russian-television-station-tv-rain-turns-to-subscriptions-as-its-future/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2016/07/paywalls-and-politics-independent-russian-television-station-tv-rain-turns-to-subscriptions-as-its-future/
| title = Paywalls and politics: Independent Russian television station TV Rain turns to subscriptions as its future
| last = Wang
| first = Shan
| work = [[Nieman Journalism Lab]]
| date = 27 July 2016
| accessdate = 16 April 2024
| ref = {{harvid|Wang|2016}}
}}
