“We have a potential of six million readers. You may not convince all six million people to be your socios, but if you learn more about their interests, you can get closer.”
“It’s very easy today to be click-driven and produce articles that don’t have a lot of substance or depth and don’t cost that much to produce, but that dynamic is disappointing for fans who want higher-quality content.”
Bilton, Ricardo. "Chasing subscriptions over scale, The Athletic wants to turn local sports fandom into a sustainable business — starting in Chicago." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 25 May. 2016. Web. 3 Oct. 2024.
APA
Bilton, R. (2016, May. 25). Chasing subscriptions over scale, The Athletic wants to turn local sports fandom into a sustainable business — starting in Chicago. Nieman Journalism Lab. Retrieved October 3, 2024, from https://www.niemanlab.org/2016/05/chasing-subscriptions-over-scale-the-athletic-wants-to-turn-local-sports-fandom-into-a-sustainable-business-starting-in-chicago/
Chicago
Bilton, Ricardo. "Chasing subscriptions over scale, The Athletic wants to turn local sports fandom into a sustainable business — starting in Chicago." Nieman Journalism Lab. Last modified May 25, 2016. Accessed October 3, 2024. https://www.niemanlab.org/2016/05/chasing-subscriptions-over-scale-the-athletic-wants-to-turn-local-sports-fandom-into-a-sustainable-business-starting-in-chicago/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2016/05/chasing-subscriptions-over-scale-the-athletic-wants-to-turn-local-sports-fandom-into-a-sustainable-business-starting-in-chicago/
| title = Chasing subscriptions over scale, The Athletic wants to turn local sports fandom into a sustainable business — starting in Chicago
| last = Bilton
| first = Ricardo
| work = [[Nieman Journalism Lab]]
| date = 25 May 2016
| accessdate = 3 October 2024
| ref = {{harvid|Bilton|2016}}
}}