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Newsonomics: In Memphis’ unexpected news war, The Daily Memphian’s model demands attention
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Archives: March 8, 2017

After combining with Denverite, the company behind Billy Penn and The Incline hopes to prove its events-heavy model can work in a dozen or more cities.
“You have an event that goes really well. You send 175 ambassadors out of your event thinking it was awesome, saying ‘I love Billy Penn’s events.’ And on top of that, you make money doing it.”