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Negative words in news headlines generate more clicks — but sad words are more effective than angry or scary ones
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Archives: January 10, 2022

“The bureaucrats we interviewed said that, in some circumstances, sudden and intense news coverage did increase levels of humanitarian aid — regardless of whether or not the crisis merited it.”
A case study of how Khan Academy changed how they worked — and what newsrooms can learn from how they tested new ideas, tackled challenges, and found success.