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MLA
Benton, Joshua. "Negative words in news headlines generate more clicks — but sad words are more effective than angry or scary ones." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 20 Mar. 2023. Web. 24 Mar. 2025.
APA
Benton, J. (2023, Mar. 20). Negative words in news headlines generate more clicks — but sad words are more effective than angry or scary ones. Nieman Journalism Lab. Retrieved March 24, 2025, from https://www.niemanlab.org/2023/03/negative-words-in-news-headlines-generate-more-clicks-but-sad-words-are-more-effective-than-angry-or-scary-ones/
Chicago
Benton, Joshua. "Negative words in news headlines generate more clicks — but sad words are more effective than angry or scary ones." Nieman Journalism Lab. Last modified March 20, 2023. Accessed March 24, 2025. https://www.niemanlab.org/2023/03/negative-words-in-news-headlines-generate-more-clicks-but-sad-words-are-more-effective-than-angry-or-scary-ones/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2023/03/negative-words-in-news-headlines-generate-more-clicks-but-sad-words-are-more-effective-than-angry-or-scary-ones/
| title = Negative words in news headlines generate more clicks — but sad words are more effective than angry or scary ones
| last = Benton
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 20 March 2023
| accessdate = 24 March 2025
| ref = {{harvid|Benton|2023}}
}}
The Nieman Journalism Lab is a collaborative attempt to figure out how quality journalism can survive and thrive in the Internet age.
It’s a project of the Nieman Foundation for Journalism at Harvard University.