“You could spend hours a day on our home page and read seemingly everything that our newsroom produces and not come across much of our audio. That has increasingly felt odd to us.”
Lokal, a location-based community information app in India, experimented with monetizing shoutouts and hyperlocal classified ads. It earned them $60,000 in March.
The account, started by a 24-year-old special projects editor, uses a combination of partner footage, original reporting, and tongue-in-cheek humor to deliver news.
Plus: The BBC’s problems with race continue, Freakonomics Radio expands, Spotify is hiring for a head of audiobooks, and what it’s like to make a sports podcast right now.
Plus: What the Times paid for Serial, Spotify thinks that what podcasts need is more video, Headgum raises $2 million, transnational Asian podcasts, and more.
Quah, Nicholas. "Back to school: A new podcast trendlet is shows explaining public schools and public housing." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 28 Jul. 2020. Web. 26 Apr. 2024.
APA
Quah, N. (2020, Jul. 28). Back to school: A new podcast trendlet is shows explaining public schools and public housing. Nieman Journalism Lab. Retrieved April 26, 2024, from https://www.niemanlab.org/2020/07/do-podcasts-need-more-video-spotify-thinks-its-worth-a-try/
Chicago
Quah, Nicholas. "Back to school: A new podcast trendlet is shows explaining public schools and public housing." Nieman Journalism Lab. Last modified July 28, 2020. Accessed April 26, 2024. https://www.niemanlab.org/2020/07/do-podcasts-need-more-video-spotify-thinks-its-worth-a-try/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2020/07/do-podcasts-need-more-video-spotify-thinks-its-worth-a-try/
| title = Back to school: A new podcast trendlet is shows explaining public schools and public housing
| last = Quah
| first = Nicholas
| work = [[Nieman Journalism Lab]]
| date = 28 July 2020
| accessdate = 26 April 2024
| ref = {{harvid|Quah|2020}}
}}
