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MLA

Seward, Zachary M.. "How The Huffington Post uses real-time testing to write better headlines." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 14 Oct. 2009. Web. 7 Dec. 2023.

APA

Seward, Z. (2009, Oct. 14). How The Huffington Post uses real-time testing to write better headlines. Nieman Journalism Lab. Retrieved December 7, 2023, from https://www.niemanlab.org/2009/10/how-the-huffington-post-uses-real-time-testing-to-write-better-headlines/

Chicago

Seward, Zachary M.. "How The Huffington Post uses real-time testing to write better headlines." Nieman Journalism Lab. Last modified October 14, 2009. Accessed December 7, 2023. https://www.niemanlab.org/2009/10/how-the-huffington-post-uses-real-time-testing-to-write-better-headlines/.

Wikipedia

{{cite web
    | url = https://www.niemanlab.org/2009/10/how-the-huffington-post-uses-real-time-testing-to-write-better-headlines/
    | title = How The Huffington Post uses real-time testing to write better headlines
    | last = Seward
    | first = Zachary M.
    | work = [[Nieman Journalism Lab]]
    | date = 14 October 2009
    | accessdate = 7 December 2023
    | ref = {{harvid|Seward|2009}}
}}