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MLA

Seward, Zachary M.. "How The Huffington Post uses real-time testing to write better headlines." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 14 Oct. 2009. Web. 27 Mar. 2023.

APA

Seward, Z. (2009, Oct. 14). How The Huffington Post uses real-time testing to write better headlines. Nieman Journalism Lab. Retrieved March 27, 2023, from https://www.niemanlab.org/2009/10/how-the-huffington-post-uses-real-time-testing-to-write-better-headlines/

Chicago

Seward, Zachary M.. "How The Huffington Post uses real-time testing to write better headlines." Nieman Journalism Lab. Last modified October 14, 2009. Accessed March 27, 2023. https://www.niemanlab.org/2009/10/how-the-huffington-post-uses-real-time-testing-to-write-better-headlines/.

Wikipedia

{{cite web
    | url = https://www.niemanlab.org/2009/10/how-the-huffington-post-uses-real-time-testing-to-write-better-headlines/
    | title = How The Huffington Post uses real-time testing to write better headlines
    | last = Seward
    | first = Zachary M.
    | work = [[Nieman Journalism Lab]]
    | date = 14 October 2009
    | accessdate = 27 March 2023
    | ref = {{harvid|Seward|2009}}
}}