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Negative words in news headlines generate more clicks — but sad words are more effective than angry or scary ones
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Articles tagged academic research (38)

Plus: The role of class in news avoidance, how local party leaders use partisan media, and what native advertising studios say to sell their work.
A new study finds that NewsGuard’s credibility ratings for news sites helped steer the most frequent consumers of misinformation towards more reliable outlets.
A body of research shows that stronger, not weaker, moderation of the information ecosystem is what’s needed to combat harmful misinformation.
Male journalists face less harassment — and different types of it — but seem to see it as part of a job well done.
“What was so shocking to me is that all the acquisitions led to staffing changes almost immediately and an almost immediate drop in content.”
“In the 24-hour news cycle, a glut of crisis narratives keeps us on edge. How can we avoid cognitive burnout while getting the news we need?”
Achieving a more transparent and less manipulative online media may well be the defining political battle of the 21st century.
From headlines to familiarity with news brands, people generally not tuned into the news use six main cues to decide which stories to trust.
“People give a pass to their like-minded friends who share misinformation.”
“How can you make people discuss [information] instead of polarizing them further?” A new study offers some clues.