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This month, City Cast published guest demographic data for podcasts in its 11 cities and analyzed how that data compared to each local community.
“Unsubscribe from antiquated notions about Philly and antiquated notions about the news, and subscribe to a more authentic Philly today and tomorrow and what your news can be — multi-platform.”
“We counted all the native advertisements between 2014 and 2019 we could find from The New York Times, The Washington Post, and The Wall Street Journal.”
“The readers of our publication can be trusted to weigh in thoughtfully and meaningfully on complex issues.”
Google’s trying to figure out how to satisfy privacy advocates without crippling its gazillion-dollar ad business — or poking regulators around the world. Now, the company says it needs more time, and publishers should take advantage.
The news alerts you send to iPhones might be about to disappear from your users’ screens. The bedrock metric of the newsletter business just got murdered. (But there’s good news, too.)
Facebook may defend its actions on the grounds of user privacy, but its real concern is losing control of how the company is scrutinized.
Apple now won’t kneecap the ad tech industry — for all the good and bad that implies — until early 2021. Publishers should use the extra time to get their data houses in order.
It now makes more revenue from digital than from print and continues to add new subscribers at a record pace. But its brutal COVID-driven drop in advertising will be echoed all across the industry.