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Why do people share misinformation about Covid-19? Partly because they’re distracted
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The pitch is simple. “They get to feel good about themselves. They get to diversify the revenue. And they don’t have to take a financial hit because we’re able to deliver the sales that they want.”
For the price, the Times is getting one of the real bootstrapped success stories in the past decade of digital media — and a toehold in a growing e-commerce revenue stream.
The model is to provide the kinds of book recommendations you’d get at your local indie bookstore — if you still have a local indie bookstore —and to build a business around it. Justin Ellis