The experiment might be replicated in other countries, but “it’d be showing a lot of hubris to say ‘everybody should now do CrossCheck’ without doing the proper social science research based on the data.”
McGann, Laura. "Mochila maintains syndication platform, looks to create contextual ads with help from journalism." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 2 Mar. 2010. Web. 31 Mar. 2023.
APA
McGann, L. (2010, Mar. 2). Mochila maintains syndication platform, looks to create contextual ads with help from journalism. Nieman Journalism Lab. Retrieved March 31, 2023, from https://www.niemanlab.org/2010/03/mochila-maintains-syndication-platform-looks-to-create-contextual-ads-with-help-from-journalism/
Chicago
McGann, Laura. "Mochila maintains syndication platform, looks to create contextual ads with help from journalism." Nieman Journalism Lab. Last modified March 2, 2010. Accessed March 31, 2023. https://www.niemanlab.org/2010/03/mochila-maintains-syndication-platform-looks-to-create-contextual-ads-with-help-from-journalism/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2010/03/mochila-maintains-syndication-platform-looks-to-create-contextual-ads-with-help-from-journalism/
| title = Mochila maintains syndication platform, looks to create contextual ads with help from journalism
| last = McGann
| first = Laura
| work = [[Nieman Journalism Lab]]
| date = 2 March 2010
| accessdate = 31 March 2023
| ref = {{harvid|McGann|2010}}
}}
