“There’s a transaction cost associated with podcasts for every listener. It’s a commitment, a choice. You don’t do it for something you just don’t care that much about.”
Phelps, Andrew. "Internet radio might keep FM company, not kill it." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 26 Apr. 2011. Web. 12 Dec. 2019.
APA
Phelps, A. (2011, Apr. 26). Internet radio might keep FM company, not kill it. Nieman Journalism Lab. Retrieved December 12, 2019, from https://www.niemanlab.org/2011/04/internet-radio-might-keep-fm-company-not-kill-it/
Chicago
Phelps, Andrew. "Internet radio might keep FM company, not kill it." Nieman Journalism Lab. Last modified April 26, 2011. Accessed December 12, 2019. https://www.niemanlab.org/2011/04/internet-radio-might-keep-fm-company-not-kill-it/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2011/04/internet-radio-might-keep-fm-company-not-kill-it/
| title = Internet radio might keep FM company, not kill it
| last = Phelps
| first = Andrew
| work = [[Nieman Journalism Lab]]
| date = 26 April 2011
| accessdate = 12 December 2019
| ref = {{harvid|Phelps|2011}}
}}