audience engagement » Nieman Journalism Lab » Pushing to the Future of Journalism

Articles tagged audience engagement (26)

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Christine SchmidtDecember 10, 2019

As it settles into Vox, Recode is starting a new project to help people feel power over algorithms

“It’s about cutting through the apathy that a lot of people have about tech because it feels mysterious, letting people know there are decisions and changes you can make to your behavior that will feel empowering to people.”

Julie Posetti, Felix Simon, and Nabeelah ShabbirOctober 24, 2019

What if scale breaks community? How to reboot audience engagement amid political attacks and platform capture

“What are the implications of this weaponization for news organizations in terms of audience engagement and community-building work?”

Christine SchmidtOctober 3, 2019

The business case for listening to your audience is still murky (but early results are promising)

“Newsrooms generally reported increased levels of engagement and higher-quality conversations with audiences. Nearly all of the grant reports we reviewed reported increased engagement.” That (still) doesn’t yet translate into money.

Christine SchmidtSeptember 30, 2019

Radio Ambulante’s audience is worldwide. Listening clubs help bring them together

“She said…‘What you’re describing in the episode is what I’ve lived and what my family has experienced.’ She started sharing her experience. That completely changes the mood, the direction of the conversation.”

Christine SchmidtSeptember 5, 2019

KUOW’s events encouraging people to get to know Muslims, Trump supporters, and more seem to actually be having an impact

Researchers — including KUOW’s executive producer for audience engagement — analyzed the impact of the Ask A series on 113 participants, finding that they increase empathy for and understanding of these other groups.

Christine SchmidtSeptember 20, 2018

Public or closed? How much activity really exists? See how other news organizations’ Facebook Groups are faring

We analyzed the data of groups as large as 40,000 members and as small as 300, from international organizations to local publishers. How does yours fit in?

Isam UraiqatMay 29, 2018

How the Middle East’s Al-Hudood eases even its haters into reading its irreverent satire

Its Facebook chatbot asks angry readers what insults they want to level at the publication, then ends up looping them into a conversation. It’s also building a network of satire writers by training members of its community, who then train others.

Christine SchmidtMay 14, 2018

Collaboration and insights: Here’s what you missed at two useful journalism conferences last week

“Attitudes about newsroom collaboration are improving but it can feel like an uphill push sometimes.”

Laura Hazard OwenApril 30, 2018

Is audience engagement a mushy construct based on anecdata — or something audiences actually want?

“You know what? There doesn’t need to be data. We all know this to be true.”

Shan WangApril 11, 2018

The Dutch newsletter platform Revue, with around 30,000 users, is opening up subscription features

Revue pitches an easy-to-use authoring interface with many small but useful additional features, all developed together with or as requests from its users.

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