Ellis, Justin. "Exit music (for content): Parting #hottakes on the life cycle of the media business." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 9 Nov. 2015. Web. 9 Dec. 2019.
APA
Ellis, J. (2015, Nov. 9). Exit music (for content): Parting #hottakes on the life cycle of the media business. Nieman Journalism Lab. Retrieved December 9, 2019, from https://www.niemanlab.org/2015/11/exit-music-for-content-parting-hottakes-on-the-life-cycle-of-the-media-business/
Chicago
Ellis, Justin. "Exit music (for content): Parting #hottakes on the life cycle of the media business." Nieman Journalism Lab. Last modified November 9, 2015. Accessed December 9, 2019. https://www.niemanlab.org/2015/11/exit-music-for-content-parting-hottakes-on-the-life-cycle-of-the-media-business/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/11/exit-music-for-content-parting-hottakes-on-the-life-cycle-of-the-media-business/
| title = Exit music (for content): Parting #hottakes on the life cycle of the media business
| last = Ellis
| first = Justin
| work = [[Nieman Journalism Lab]]
| date = 9 November 2015
| accessdate = 9 December 2019
| ref = {{harvid|Ellis|2015}}
}}
