BostonGlobe.com is increasing subscribers, and Boston.com is finding new ways to make money. But as buyers look at New England institution, how is it juggling its two-brand strategy?
The new executive editor of Reuters Digital and ex-Timesman: “I like to think I laid a good groundwork for taking advantage of the tools of technology for being able to exploit smart digital opportunities.” Justin Ellis
The co-founder of Facebook says the relaunched magazine will need to experiment with how its content is delivered and how they engage with advertisers. Justin Ellis
“The agencies are increasingly bored with looking at simple readership or circulation numbers. They want the kind of behavioral tracking data that they can get from people like Google.” Justin Ellis
Ellis, Justin. "A Twin Cities turnaround? The Star Tribune carves a path back through growing audience." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 1 May. 2012. Web. 16 Apr. 2024.
APA
Ellis, J. (2012, May. 1). A Twin Cities turnaround? The Star Tribune carves a path back through growing audience. Nieman Journalism Lab. Retrieved April 16, 2024, from https://www.niemanlab.org/2012/05/a-twin-cities-turnaround-the-star-tribune-carves-a-path-back-through-growing-audience/
Chicago
Ellis, Justin. "A Twin Cities turnaround? The Star Tribune carves a path back through growing audience." Nieman Journalism Lab. Last modified May 1, 2012. Accessed April 16, 2024. https://www.niemanlab.org/2012/05/a-twin-cities-turnaround-the-star-tribune-carves-a-path-back-through-growing-audience/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2012/05/a-twin-cities-turnaround-the-star-tribune-carves-a-path-back-through-growing-audience/
| title = A Twin Cities turnaround? The Star Tribune carves a path back through growing audience
| last = Ellis
| first = Justin
| work = [[Nieman Journalism Lab]]
| date = 1 May 2012
| accessdate = 16 April 2024
| ref = {{harvid|Ellis|2012}}
}}