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Benton, Joshua. "The Apple Watch will expose how little publishers know about their readers." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 28 May. 2015. Web. 5 Jun. 2023.
APA
Benton, J. (2015, May. 28). The Apple Watch will expose how little publishers know about their readers. Nieman Journalism Lab. Retrieved June 5, 2023, from https://www.niemanlab.org/2015/05/the-apple-watch-will-expose-how-little-publishers-know-about-their-readers/
Chicago
Benton, Joshua. "The Apple Watch will expose how little publishers know about their readers." Nieman Journalism Lab. Last modified May 28, 2015. Accessed June 5, 2023. https://www.niemanlab.org/2015/05/the-apple-watch-will-expose-how-little-publishers-know-about-their-readers/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/05/the-apple-watch-will-expose-how-little-publishers-know-about-their-readers/
| title = The Apple Watch will expose how little publishers know about their readers
| last = Benton
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 28 May 2015
| accessdate = 5 June 2023
| ref = {{harvid|Benton|2015}}
}}