McGann, Laura. "The Awl wants to win on the web with great writing, not SEO tricks." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 14 Jun. 2010. Web. 29 Jan. 2023.
APA
McGann, L. (2010, Jun. 14). The Awl wants to win on the web with great writing, not SEO tricks. Nieman Journalism Lab. Retrieved January 29, 2023, from https://www.niemanlab.org/2010/06/the-awl-wants-to-win-on-the-web-with-great-writing-not-seo-tricks/
Chicago
McGann, Laura. "The Awl wants to win on the web with great writing, not SEO tricks." Nieman Journalism Lab. Last modified June 14, 2010. Accessed January 29, 2023. https://www.niemanlab.org/2010/06/the-awl-wants-to-win-on-the-web-with-great-writing-not-seo-tricks/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2010/06/the-awl-wants-to-win-on-the-web-with-great-writing-not-seo-tricks/
| title = The Awl wants to win on the web with great writing, not SEO tricks
| last = McGann
| first = Laura
| work = [[Nieman Journalism Lab]]
| date = 14 June 2010
| accessdate = 29 January 2023
| ref = {{harvid|McGann|2010}}
}}