The days when publishers could rely on two big revenue streams — advertising and circulation — are over, and they’re not coming back. It’s time to search for smaller golden eggs.
The time is quickly approaching when digital is a bigger part of traditional publishers’ businesses than print. How will we know if the crossover is happening sustainably? Here are some metrics.
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Doctor, Ken. "The newsonomics of crossover." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 1 Mar. 2012. Web. 20 Sep. 2023.
APA
Doctor, K. (2012, Mar. 1). The newsonomics of crossover. Nieman Journalism Lab. Retrieved September 20, 2023, from https://www.niemanlab.org/2012/03/the-newsonomics-of-crossover/
Chicago
Doctor, Ken. "The newsonomics of crossover." Nieman Journalism Lab. Last modified March 1, 2012. Accessed September 20, 2023. https://www.niemanlab.org/2012/03/the-newsonomics-of-crossover/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2012/03/the-newsonomics-of-crossover/
| title = The newsonomics of crossover
| last = Doctor
| first = Ken
| work = [[Nieman Journalism Lab]]
| date = 1 March 2012
| accessdate = 20 September 2023
| ref = {{harvid|Doctor|2012}}
}}
