Seward, Zachary M.. "New public relations: Beating back bad press with Google AdWords." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 10 Nov. 2009. Web. 5 Jun. 2023.
APA
Seward, Z. (2009, Nov. 10). New public relations: Beating back bad press with Google AdWords. Nieman Journalism Lab. Retrieved June 5, 2023, from https://www.niemanlab.org/2009/11/new-public-relations-beating-back-bad-press-with-google-adwords/
Chicago
Seward, Zachary M.. "New public relations: Beating back bad press with Google AdWords." Nieman Journalism Lab. Last modified November 10, 2009. Accessed June 5, 2023. https://www.niemanlab.org/2009/11/new-public-relations-beating-back-bad-press-with-google-adwords/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2009/11/new-public-relations-beating-back-bad-press-with-google-adwords/
| title = New public relations: Beating back bad press with Google AdWords
| last = Seward
| first = Zachary M.
| work = [[Nieman Journalism Lab]]
| date = 10 November 2009
| accessdate = 5 June 2023
| ref = {{harvid|Seward|2009}}
}}
