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Articles tagged Google Analytics (14)

When radio ratings got more precise, it changed how programmers saw their audience. Are podcasters heading for something similar?
What happens when you bring real-time, on-demand analytics to Slack?
What happened when Pacific Standard, The Ringer, The Awl, The Bold Italic, and Femsplain moved their sites over to Medium.
The new tool, developed at Columbia, aims to help newsrooms measure the qualitative and quantitative impact of their stories after publication — not just in terms of pageviews.
A small team at NPR was given six weeks of development resources to build an analytics dashboard.
“Attention minutes” combine traditional metrics with measurements aimed at figuring out how much time readers really spend with content.
“What I’m really hoping to learn is actually just, how do we make use of all these new media as what is essentially publishing is becoming software, and software is becoming content? These things are sort of meeting in the middle.”
The annual New Zealand conference brings some of the web’s luminaries together to talk about web publishing and technology. Here are some of the highlights. Joshua Benton
Television is about to be disrupted by the same fragmentation print has faced: the ability to better target advertising, but only if you have the right data.
June 13, 2011