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Articles tagged GroundSource (8)

“Newsrooms generally reported increased levels of engagement and higher-quality conversations with audiences. Nearly all of the grant reports we reviewed reported increased engagement.” That (still) doesn’t yet translate into money.
A pilot aimed to engage Oakland’s Spanish-speaking residents with news via text.
Pulse, a project launched by Sarah Alvarez and Andrew Haeg, aims to help news organizations text their communities to find out.
“I was not satisfied with covering low-income communities for a higher-income audience. I wanted to cover issues for and with low-income news consumers.”
Can a widget’s worth of reader engagement lead to useful data — and maybe even money? “The whole idea is to give readers and communities a voice within journalism.”
“I can’t imagine many stronger indications of one’s desire to engage with a news organization than adding it as a contact in their address book.”