With outlets setting up (and in some cases then closing down) shop in India, Medianama founder Nikhil Pahwa says success in the Indian media market requires knowing if you’re targeting Indians or the rest of the world.
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Welsh, Madeline. "Are you a Western news company looking to expand to India? First, decide who you want to serve." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 14 Jul. 2015. Web. 17 Apr. 2024.
APA
Welsh, M. (2015, Jul. 14). Are you a Western news company looking to expand to India? First, decide who you want to serve. Nieman Journalism Lab. Retrieved April 17, 2024, from https://www.niemanlab.org/2015/07/are-you-a-western-news-company-looking-to-expand-to-india-first-decide-who-you-want-to-serve/
Chicago
Welsh, Madeline. "Are you a Western news company looking to expand to India? First, decide who you want to serve." Nieman Journalism Lab. Last modified July 14, 2015. Accessed April 17, 2024. https://www.niemanlab.org/2015/07/are-you-a-western-news-company-looking-to-expand-to-india-first-decide-who-you-want-to-serve/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/07/are-you-a-western-news-company-looking-to-expand-to-india-first-decide-who-you-want-to-serve/
| title = Are you a Western news company looking to expand to India? First, decide who you want to serve
| last = Welsh
| first = Madeline
| work = [[Nieman Journalism Lab]]
| date = 14 July 2015
| accessdate = 17 April 2024
| ref = {{harvid|Welsh|2015}}
}}
