“I’m thinking less about the standard linear TV viewer, and more about how it’s going to play on multiple platforms, how it’s going to play on social.”
O'Donovan, Caroline. "Finance media’s hottest club is Ello." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 1 Dec. 2014. Web. 5 Apr. 2020.
APA
O'Donovan, C. (2014, Dec. 1). Finance media’s hottest club is Ello. Nieman Journalism Lab. Retrieved April 5, 2020, from https://www.niemanlab.org/2014/12/finance-medias-hottest-club-is-ello/
Chicago
O'Donovan, Caroline. "Finance media’s hottest club is Ello." Nieman Journalism Lab. Last modified December 1, 2014. Accessed April 5, 2020. https://www.niemanlab.org/2014/12/finance-medias-hottest-club-is-ello/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/12/finance-medias-hottest-club-is-ello/
| title = Finance media’s hottest club is Ello
| last = O'Donovan
| first = Caroline
| work = [[Nieman Journalism Lab]]
| date = 1 December 2014
| accessdate = 5 April 2020
| ref = {{harvid|O'Donovan|2014}}
}}
