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Benton, Joshua. "How Gawker buys traffic (rarely, for advertisers)." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 11 Feb. 2014. Web. 28 May. 2023.
APA
Benton, J. (2014, Feb. 11). How Gawker buys traffic (rarely, for advertisers). Nieman Journalism Lab. Retrieved May 28, 2023, from https://www.niemanlab.org/2014/02/how-gawker-buys-traffic-rarely-for-advertisers/
Chicago
Benton, Joshua. "How Gawker buys traffic (rarely, for advertisers)." Nieman Journalism Lab. Last modified February 11, 2014. Accessed May 28, 2023. https://www.niemanlab.org/2014/02/how-gawker-buys-traffic-rarely-for-advertisers/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/02/how-gawker-buys-traffic-rarely-for-advertisers/
| title = How Gawker buys traffic (rarely, for advertisers)
| last = Benton
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 11 February 2014
| accessdate = 28 May 2023
| ref = {{harvid|Benton|2014}}
}}