O'Donovan, Caroline. "What is clickbait?." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 25 Aug. 2014. Web. 24 Jul. 2024.
APA
O'Donovan, C. (2014, Aug. 25). What is clickbait?. Nieman Journalism Lab. Retrieved July 24, 2024, from https://www.niemanlab.org/2014/08/what-is-clickbait/
Chicago
O'Donovan, Caroline. "What is clickbait?." Nieman Journalism Lab. Last modified August 25, 2014. Accessed July 24, 2024. https://www.niemanlab.org/2014/08/what-is-clickbait/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/08/what-is-clickbait/
| title = What is clickbait?
| last = O'Donovan
| first = Caroline
| work = [[Nieman Journalism Lab]]
| date = 25 August 2014
| accessdate = 24 July 2024
| ref = {{harvid|O'Donovan|2014}}
}}