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MLA

Seward, Zachary M.. "How The Huffington Post uses real-time testing to write better headlines." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 14 Oct. 2009. Web. 28 Nov. 2021.

APA

Seward, Z. (2009, Oct. 14). How The Huffington Post uses real-time testing to write better headlines. Nieman Journalism Lab. Retrieved November 28, 2021, from https://www.niemanlab.org/2009/10/how-the-huffington-post-uses-real-time-testing-to-write-better-headlines/

Chicago

Seward, Zachary M.. "How The Huffington Post uses real-time testing to write better headlines." Nieman Journalism Lab. Last modified October 14, 2009. Accessed November 28, 2021. https://www.niemanlab.org/2009/10/how-the-huffington-post-uses-real-time-testing-to-write-better-headlines/.

Wikipedia

{{cite web
    | url = https://www.niemanlab.org/2009/10/how-the-huffington-post-uses-real-time-testing-to-write-better-headlines/
    | title = How The Huffington Post uses real-time testing to write better headlines
    | last = Seward
    | first = Zachary M.
    | work = [[Nieman Journalism Lab]]
    | date = 14 October 2009
    | accessdate = 28 November 2021
    | ref = {{harvid|Seward|2009}}
}}