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MLA
Petulla, Sam. "How taking cues from Business Insider is making a popular Kenyan website profitable." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 18 Nov. 2013. Web. 27 Mar. 2025.
APA
Petulla, S. (2013, Nov. 18). How taking cues from Business Insider is making a popular Kenyan website profitable. Nieman Journalism Lab. Retrieved March 27, 2025, from https://www.niemanlab.org/2013/11/how-taking-cues-from-business-insider-is-making-a-popular-kenyan-website-profitable/
Chicago
Petulla, Sam. "How taking cues from Business Insider is making a popular Kenyan website profitable." Nieman Journalism Lab. Last modified November 18, 2013. Accessed March 27, 2025. https://www.niemanlab.org/2013/11/how-taking-cues-from-business-insider-is-making-a-popular-kenyan-website-profitable/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2013/11/how-taking-cues-from-business-insider-is-making-a-popular-kenyan-website-profitable/
| title = How taking cues from Business Insider is making a popular Kenyan website profitable
| last = Petulla
| first = Sam
| work = [[Nieman Journalism Lab]]
| date = 18 November 2013
| accessdate = 27 March 2025
| ref = {{harvid|Petulla|2013}}
}}
The Nieman Journalism Lab is a collaborative attempt to figure out how quality journalism can survive and thrive in the Internet age.
It’s a project of the Nieman Foundation for Journalism at Harvard University.