Since 2011, the share of Americans’ media consumption that happens in print has dropped about 40 percent. But the share of American ad dollars that go to print has dropped more than 60 percent.
Since 2011, the amount of time Americans spend with print has dropped about 40 percent. But the amount of ad dollars that go to print has dropped even more.
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Benton, Joshua. "The scariest chart in Mary Meeker’s slide deck for newspapers has gotten even a smidge scarier." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 31 May. 2017. Web. 16 Apr. 2024.
APA
Benton, J. (2017, May. 31). The scariest chart in Mary Meeker’s slide deck for newspapers has gotten even a smidge scarier. Nieman Journalism Lab. Retrieved April 16, 2024, from https://www.niemanlab.org/2017/05/the-scariest-chart-in-mary-meekers-slide-deck-for-newspapers-has-gotten-even-a-smidge-scarier/
Chicago
Benton, Joshua. "The scariest chart in Mary Meeker’s slide deck for newspapers has gotten even a smidge scarier." Nieman Journalism Lab. Last modified May 31, 2017. Accessed April 16, 2024. https://www.niemanlab.org/2017/05/the-scariest-chart-in-mary-meekers-slide-deck-for-newspapers-has-gotten-even-a-smidge-scarier/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2017/05/the-scariest-chart-in-mary-meekers-slide-deck-for-newspapers-has-gotten-even-a-smidge-scarier/
| title = The scariest chart in Mary Meeker’s slide deck for newspapers has gotten even a smidge scarier
| last = Benton
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 31 May 2017
| accessdate = 16 April 2024
| ref = {{harvid|Benton|2017}}
}}
