The Canadian newspaper’s new iOS app tried to embrace mobile as a unique platform. Users hated it. Now the company is trying to respond to user feedback while embracing a new digital strategy.
Taking Montreal’s La Presse as its model, The Star is set to debut Star Touch — evidence of its belief that tablets offer higher engagement (and higher potential revenues) than smartphones or desktop.
Doctor, Ken. "Newsonomics: In Toronto, The Star is making its own big bet on tablets." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 11 Jun. 2015. Web. 23 Jul. 2024.
APA
Doctor, K. (2015, Jun. 11). Newsonomics: In Toronto, The Star is making its own big bet on tablets. Nieman Journalism Lab. Retrieved July 23, 2024, from https://www.niemanlab.org/2015/06/newsonomics-in-toronto-the-star-is-making-its-own-big-bet-on-tablets/
Chicago
Doctor, Ken. "Newsonomics: In Toronto, The Star is making its own big bet on tablets." Nieman Journalism Lab. Last modified June 11, 2015. Accessed July 23, 2024. https://www.niemanlab.org/2015/06/newsonomics-in-toronto-the-star-is-making-its-own-big-bet-on-tablets/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/06/newsonomics-in-toronto-the-star-is-making-its-own-big-bet-on-tablets/
| title = Newsonomics: In Toronto, The Star is making its own big bet on tablets
| last = Doctor
| first = Ken
| work = [[Nieman Journalism Lab]]
| date = 11 June 2015
| accessdate = 23 July 2024
| ref = {{harvid|Doctor|2015}}
}}
