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News portals like Yahoo still bring Democrats and Republicans together for political news, but they’re fading fast
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Articles tagged Lenfest Institute (24)

“With the advertising people looking at the ad metrics, the subscription people looking at subscription metrics, and journalists looking at outdated metrics…nobody was looking at these metrics together to get a clear view of the business as a whole.”
“Newsrooms generally reported increased levels of engagement and higher-quality conversations with audiences. Nearly all of the grant reports we reviewed reported increased engagement.” That (still) doesn’t yet translate into money.
Buyouts, rebranding, good journalism, and a vision still in progress: The Philadelphia Inquirer has had quite a summer. The metro newspaper business is still tough, even without a hedge fund or private equity pulling the strings.
Recipients include 100 Days in Appalachia, Block Club Chicago, Chalkbeat, and the Tyler Loop, among others.
“They said: ‘We don’t have a CRM. We have a plugin that manages who’s paid, and we have Mailchimp to email people.’ Honestly, that moment when they said ‘send us a CSV,’ we realized this was nuts.”
“We were glad to see hundreds of people install the app and also give it permission to access their location and motion.”
Texting “seemed like a way to allow people to pare the constant stream of news down to just what mattered to them the most.”
“Who’s your audience? How will you serve that audience? Why do we care about that audience? No, really, what’s the payoff?”
“It’s not rocket science to put a CMS together. It is a bit of rocket science to figure out how to make the most effective use of it and create a sustainable business model.”
The American Journalism Project, led by two top nonprofit news veterans, aims to propel $1 billion in annual investments to mission-driven local news outlets.