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Articles tagged Lisa Tobin (8)

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A partnership of Boston media giants is going to try. Plus: The mysteries of messed-up analytics and The New York Times’ expanding podcast strategy.
“To be a Times reporter is to be in some ways a raconteur, right? A lot of the journalists here are great, great storytellers at a bar…I think The Daily taps into that great oral tradition of journalists, enthusiastically talking about a story in a way they’re excited about, and it gets people excited about it.”
Plus: Radiotopia’s Ear Hustle is a hit, Panoply partners with Nielsen for more targeted ads, and The New York Times gets another podcast.
Plus: Edison offers up more podcast listener data, DeRay Mckesson teams up with Crooked Media, and Bill O’Reilly clings to his podcast.
Plus: a new model for audio native advertising (sponsor-produced episodes in an otherwise editorial show), ESPN goes cross-platform, and The New York Times enters the competitive politics podcast space.
Plus: A look at the podcast network Relay FM, Questlove gets a new gig, and new open tools for transcriptions and tagging.
The Boston NPR station is using an early version of Creatavist, the new storytelling and layout platform from Atavist, in its coverage of the notorious mobster’s life and upcoming trial.
A new site (with a Lab connection) tries to create a way for radio fans to find great content. Andrew Phelps