Local news’ bundling of hard news, soft news, and other information used to be a major selling point, but the audience now believes there are better sources elsewhere for most of it.
“I left daily newspaper journalism in 2005. But it’s only gotten worse, because now there is the internet to scapegoat for all of the incompetence and thievery.”
“While local newspapers accounted for roughly 25 percent of the local media outlets in our sample, they accounted for nearly 50 percent of the original news stories in our database.”
Surprise: “Subscribers who read many stories per visit and read them thoroughly were no more likely to keep their subscriptions than those who skimmed.”
“When we started out, I’m sure a lot of people were worried about cannibalization, and people moving from print to digital, but that hasn’t really happened at all.”
Damian Radcliffe and Christopher AliFebruary 2, 2017
Adopting the role of a good neighbor does not mean abandoning critical perspective. It’s an opportunity to ensure that local newspapers are at the heart of the conversations taking place in their communities.
Wang, Shan. "For McClatchy’s new head of news strategies, analytics and social traffic bolster good journalism." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 8 Jan. 2016. Web. 22 Mar. 2023.
APA
Wang, S. (2016, Jan. 8). For McClatchy’s new head of news strategies, analytics and social traffic bolster good journalism. Nieman Journalism Lab. Retrieved March 22, 2023, from https://www.niemanlab.org/2016/01/for-mcclatchys-new-head-of-news-strategies-analytics-and-social-traffic-bolster-good-journalism/
Chicago
Wang, Shan. "For McClatchy’s new head of news strategies, analytics and social traffic bolster good journalism." Nieman Journalism Lab. Last modified January 8, 2016. Accessed March 22, 2023. https://www.niemanlab.org/2016/01/for-mcclatchys-new-head-of-news-strategies-analytics-and-social-traffic-bolster-good-journalism/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2016/01/for-mcclatchys-new-head-of-news-strategies-analytics-and-social-traffic-bolster-good-journalism/
| title = For McClatchy’s new head of news strategies, analytics and social traffic bolster good journalism
| last = Wang
| first = Shan
| work = [[Nieman Journalism Lab]]
| date = 8 January 2016
| accessdate = 22 March 2023
| ref = {{harvid|Wang|2016}}
}}
