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How can we reach beyond the local news choir? Spotlight PA’s founding editor has ideas
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Articles tagged local podcasts (3)

A partnership of Boston media giants is going to try. Plus: The mysteries of messed-up analytics and The New York Times’ expanding podcast strategy.
The same trends we saw a decade ago — professionalization on one hand, platformization on the other — sure seem to be playing out again.
“We see HBO going into the podcast business, but we should also look at HBO. We should be focusing on making shows that huge chunks of America will entertain themselves with.”