As audiences find new ways to enjoy sports content, companies like ESPN, Vox Media, and NBC Sports are competing with the leagues, conferences, and teams they cover to deliver games, news, and alerts on new platforms.
Rice, Justin. "Sports leagues as media moguls: What happens when the people we cover start to control the news?." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 29 Jun. 2009. Web. 6 Mar. 2025.
APA
Rice, J. (2009, Jun. 29). Sports leagues as media moguls: What happens when the people we cover start to control the news?. Nieman Journalism Lab. Retrieved March 6, 2025, from https://www.niemanlab.org/2009/06/sports-leagues-as-media-moguls-what-happens-when-the-people-we-cover-start-to-control-the-news/
Chicago
Rice, Justin. "Sports leagues as media moguls: What happens when the people we cover start to control the news?." Nieman Journalism Lab. Last modified June 29, 2009. Accessed March 6, 2025. https://www.niemanlab.org/2009/06/sports-leagues-as-media-moguls-what-happens-when-the-people-we-cover-start-to-control-the-news/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2009/06/sports-leagues-as-media-moguls-what-happens-when-the-people-we-cover-start-to-control-the-news/
| title = Sports leagues as media moguls: What happens when the people we cover start to control the news?
| last = Rice
| first = Justin
| work = [[Nieman Journalism Lab]]
| date = 29 June 2009
| accessdate = 6 March 2025
| ref = {{harvid|Rice|2009}}
}}