The “failing” New York Times’ news operation now employs more than 1,700 journalists, up nearly 50 percent from a decade ago. It has nearly 5 million subscribers, triple its print-era peak. Now it’s preparing to up the price.
“Ultimately, we hope that a critical mass of podcasters, hosting providers, and apps/platforms will help shape and adopt PodPass as a generative strategy to expand podcasting — creating more value for listeners and creators alike.”
Even the most digital-native publishers cannot resist the siren call of a tote bag. But a membership pitch sounds different coming from a public radio station than from a private company with a billion-dollar valuation.
New York magazine and Quartz both now want readers to pay up. How deep into their pockets will even dedicated news consumers go for a second (or third or fourth) read?
“If the Post is like Amazon, happy to sell individual slices of its vertically integrated whole, the Times is perhaps more like Apple, bringing its ethos and voice to a more diverse array of products.”
Plus: A big fat Leonard Lopate debacle at WBAI, “podcasts by women, for everyone, no creeps allowed,” and publishers are building teams around smart speakers.
Quah, Nicholas. "Netflix helped propel this podcast from a canceled show to a six-figure success." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 24 Jul. 2018. Web. 9 Sep. 2024.
APA
Quah, N. (2018, Jul. 24). Netflix helped propel this podcast from a canceled show to a six-figure success. Nieman Journalism Lab. Retrieved September 9, 2024, from https://www.niemanlab.org/2018/07/netflix-helped-propel-this-podcast-from-a-canceled-show-to-a-six-figure-success/
Chicago
Quah, Nicholas. "Netflix helped propel this podcast from a canceled show to a six-figure success." Nieman Journalism Lab. Last modified July 24, 2018. Accessed September 9, 2024. https://www.niemanlab.org/2018/07/netflix-helped-propel-this-podcast-from-a-canceled-show-to-a-six-figure-success/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2018/07/netflix-helped-propel-this-podcast-from-a-canceled-show-to-a-six-figure-success/
| title = Netflix helped propel this podcast from a canceled show to a six-figure success
| last = Quah
| first = Nicholas
| work = [[Nieman Journalism Lab]]
| date = 24 July 2018
| accessdate = 9 September 2024
| ref = {{harvid|Quah|2018}}
}}
