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MLA

Doctor, Ken. "The newsonomics of “Little Data,” data scientists, and conversion specialists." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 17 Oct. 2013. Web. 5 Jun. 2023.

APA

Doctor, K. (2013, Oct. 17). The newsonomics of “Little Data,” data scientists, and conversion specialists. Nieman Journalism Lab. Retrieved June 5, 2023, from https://www.niemanlab.org/2013/10/the-newsonomics-of-little-data-data-scientists-and-conversion-specialists/

Chicago

Doctor, Ken. "The newsonomics of “Little Data,” data scientists, and conversion specialists." Nieman Journalism Lab. Last modified October 17, 2013. Accessed June 5, 2023. https://www.niemanlab.org/2013/10/the-newsonomics-of-little-data-data-scientists-and-conversion-specialists/.

Wikipedia

{{cite web
    | url = https://www.niemanlab.org/2013/10/the-newsonomics-of-little-data-data-scientists-and-conversion-specialists/
    | title = The newsonomics of “Little Data,” data scientists, and conversion specialists
    | last = Doctor
    | first = Ken
    | work = [[Nieman Journalism Lab]]
    | date = 17 October 2013
    | accessdate = 5 June 2023
    | ref = {{harvid|Doctor|2013}}
}}