paywall » Nieman Journalism Lab » Pushing to the Future of Journalism

Articles tagged paywall (265)

Sarah ScireMarch 26, 2020

Slate launches a metered paywall to draw more membership revenue from readers, not just listeners

“Up till now, Slate has provided almost all of its written work for free. But going forward, we think the way we will truly thrive is by continuing to diversify our revenue — by asking readers like you to support us more directly.”

Sarah ScireMarch 24, 2020

“Just catch me up, quick”: How The Wall Street Journal is trying to reach non-news junkies

News products that the Journal built to highlight its election coverage to occasional readers are being repurposed for coronavirus coverage.

Ken DoctorFebruary 20, 2020

Newsonomics: In Memphis’ unexpected news war, The Daily Memphian’s model demands attention

It’s generated controversy over its fundraising, its paywall, and its staffing. But it’s also about as close as a major American city has gotten to a digital news site that can go toe-to-toe with the local daily newspaper.

Christine SchmidtAugust 6, 2019

How Piano built a propensity paywall for publishers — and what it’s learned so far

“Having a machine-learning framework to say who’s likely to churn, register, and subscribe has been a critical step in us making those experiences more tailored.”

Christine SchmidtMay 13, 2019

Quartz, built on free distribution, has put its articles behind a paywall

Being a Quartz Member ($100/year) will now be required for access to all of its stories — one more case of a quality publisher finding that advertising revenue isn’t enough to allow a readership without limits.

Ken DoctorMarch 28, 2019

Newsonomics: Patrick Soon-Shiong on the L.A. Times’ transmedia future, french-fry tweets, and modernizing the “newspaper” business

The billionaire owner on unions (“I think they did the unionize thing out of desperation”), esports (“We must start fighting for the 16-year-olds all the way to the 30-year-olds, because that’s not our demographic”), and hiring the intern.

Ken DoctorMarch 27, 2019

Newsonomics: Inside the new L.A. Times, a 100-year vision that bets on tech and top-notch journalism

It’s a few years behind its East Coast brethren in New York and Washington. But tens of millions in new investment and ambitious digital plans are showing a path back to its former prominence — and beyond.

Ken DoctorAugust 30, 2018

Newsonomics: The tariffs are gone, but the burden of print weighs heavier and heavier

The newspaper tariffs are dead. How big a difference will that make to those whose businesses still depends on dead trees?

H.G. WatsonAugust 27, 2018

24 Hours of Le Mange: An around-the-clock food feature helped this newspaper connect with its community

What’s the kind of story worth putting outside a hard paywall? The kind of civic storytelling that shows that you’re “covering the city like no one else.”

Shan WangAugust 22, 2018

So your news organization has real, paying digital subscribers. Now how do you keep them?

One finding: “Need-to-know material converts (related to how to live your life, understand the world), while nice-to-know (guides, arts, reviews) converts badly but is key for retention.”

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