The podcast network Sowt, which both produces and curates podcasts for a Middle East audience, avoids “just translating and adapting U.S. products” to create shows for socially conscious young listeners.
“We should get into the habit of thinking about audience in terms of customer relationship management and building communities around our shows’ audiences, versus just monetizing them.”
That’s the argument of the BBC’s Trushar Barot, who believes voice AI is the biggest technology revolution that the news industry is missing — and that it’s not too late to do something about it.
“We are working in a medium, along with all of the other digital folks, in which you can tell stories in four different ways: words, pictures, video, audio. All of those will continue to grow for the next several decades. It’s not either/or.”
Quah, Nicholas. "How will we know when we’ve hit Peak Podcast? And are we there yet?." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 11 Jul. 2017. Web. 25 Apr. 2024.
APA
Quah, N. (2017, Jul. 11). How will we know when we’ve hit Peak Podcast? And are we there yet?. Nieman Journalism Lab. Retrieved April 25, 2024, from https://www.niemanlab.org/2017/07/how-will-we-know-when-weve-hit-peak-podcast-and-are-we-there-yet/
Chicago
Quah, Nicholas. "How will we know when we’ve hit Peak Podcast? And are we there yet?." Nieman Journalism Lab. Last modified July 11, 2017. Accessed April 25, 2024. https://www.niemanlab.org/2017/07/how-will-we-know-when-weve-hit-peak-podcast-and-are-we-there-yet/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2017/07/how-will-we-know-when-weve-hit-peak-podcast-and-are-we-there-yet/
| title = How will we know when we’ve hit Peak Podcast? And are we there yet?
| last = Quah
| first = Nicholas
| work = [[Nieman Journalism Lab]]
| date = 11 July 2017
| accessdate = 25 April 2024
| ref = {{harvid|Quah|2017}}
}}