Plus: The Washington Post start an audio game show, Vox Media is staffing up for podcast growth, and why celebrities are so compelling to advertisers as show hosts (even if their shows are only so-so).
“A constructive question, at this point: What, exactly, makes a podcast strategy? Seems like a simple question with an obvious answer, but I think it’s actually pretty complex.”
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Quah, Nicholas. "Hot Pod: Serial finishes season 2, and The New York Times, ESPN, and Digg all bet on podcasts." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 4 Apr. 2016. Web. 1 Feb. 2025.
APA
Quah, N. (2016, Apr. 4). Hot Pod: Serial finishes season 2, and The New York Times, ESPN, and Digg all bet on podcasts. Nieman Journalism Lab. Retrieved February 1, 2025, from https://www.niemanlab.org/2016/04/hot-pod/
Chicago
Quah, Nicholas. "Hot Pod: Serial finishes season 2, and The New York Times, ESPN, and Digg all bet on podcasts." Nieman Journalism Lab. Last modified April 4, 2016. Accessed February 1, 2025. https://www.niemanlab.org/2016/04/hot-pod/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2016/04/hot-pod/
| title = Hot Pod: Serial finishes season 2, and The New York Times, ESPN, and Digg all bet on podcasts
| last = Quah
| first = Nicholas
| work = [[Nieman Journalism Lab]]
| date = 4 April 2016
| accessdate = 1 February 2025
| ref = {{harvid|Quah|2016}}
}}