Nieman Foundation at Harvard
HOME
          
LATEST STORY
Newsonomics: Tomorrow’s life-or-death decisions for newspapers are suddenly today’s, thanks to coronavirus
ABOUT                    SUBSCRIBE

Articles tagged Rafat Ali (16)

By gutting local advertising overnight, COVID-19 has accelerated strategies — like cutting print days, corporate consolidation, or even closing down offices — that publishers had hoped could wait a while longer.
O’Reilly Media, long known for its successful conferences, has decided that it’s getting out of the business — no matter how quickly civilization gets past COVID-19. Will events revenue bounce back quickly in a few months or be lost under a mountain of Zoom calls?
Is there really no sustainable form for digital news other than B2B vertical media?
“One of the things that we try to do, and I think it has worked well for us, is to surprise and delight. Surprise and delight is a marketing tactic. In our case, it’s essentially constantly launching new things so that the industry is constantly surprised.”
Newspapers were, for decades, a prime example of a community institution, meant to last through the centuries. A new generation of owners is thinking of them more as something to milk for profit on their way down.
With outlets setting up (and in some cases then closing down) shop in India, Medianama founder Nikhil Pahwa says success in the Indian media market requires knowing if you’re targeting Indians or the rest of the world.
Its core ideas have always been compelling, but Circa has been unable to find an audience large enough to attract new investment.
Ali hopes to make Skift “the most pervasive travel information brand” through providing a unique blend of news subscription-based data products. Justin Ellis