O'Donovan, Caroline. "Mastering the dark arts: Facebook has been the key to Mother Jones’ growing popularity online." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 12 Aug. 2014. Web. 15 Jul. 2019.
APA
O'Donovan, C. (2014, Aug. 12). Mastering the dark arts: Facebook has been the key to Mother Jones’ growing popularity online. Nieman Journalism Lab. Retrieved July 15, 2019, from https://www.niemanlab.org/2014/08/mastering-the-dark-arts-facebook-has-been-the-key-to-mother-jones-growing-popularity-online/
Chicago
O'Donovan, Caroline. "Mastering the dark arts: Facebook has been the key to Mother Jones’ growing popularity online." Nieman Journalism Lab. Last modified August 12, 2014. Accessed July 15, 2019. https://www.niemanlab.org/2014/08/mastering-the-dark-arts-facebook-has-been-the-key-to-mother-jones-growing-popularity-online/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/08/mastering-the-dark-arts-facebook-has-been-the-key-to-mother-jones-growing-popularity-online/
| title = Mastering the dark arts: Facebook has been the key to Mother Jones’ growing popularity online
| last = O'Donovan
| first = Caroline
| work = [[Nieman Journalism Lab]]
| date = 12 August 2014
| accessdate = 15 July 2019
| ref = {{harvid|O'Donovan|2014}}
}}
