O'Donovan, Caroline. "Mastering the dark arts: Facebook has been the key to Mother Jones’ growing popularity online." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 12 Aug. 2014. Web. 6 Apr. 2020.
APA
O'Donovan, C. (2014, Aug. 12). Mastering the dark arts: Facebook has been the key to Mother Jones’ growing popularity online. Nieman Journalism Lab. Retrieved April 6, 2020, from https://www.niemanlab.org/2014/08/mastering-the-dark-arts-facebook-has-been-the-key-to-mother-jones-growing-popularity-online/
Chicago
O'Donovan, Caroline. "Mastering the dark arts: Facebook has been the key to Mother Jones’ growing popularity online." Nieman Journalism Lab. Last modified August 12, 2014. Accessed April 6, 2020. https://www.niemanlab.org/2014/08/mastering-the-dark-arts-facebook-has-been-the-key-to-mother-jones-growing-popularity-online/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/08/mastering-the-dark-arts-facebook-has-been-the-key-to-mother-jones-growing-popularity-online/
| title = Mastering the dark arts: Facebook has been the key to Mother Jones’ growing popularity online
| last = O'Donovan
| first = Caroline
| work = [[Nieman Journalism Lab]]
| date = 12 August 2014
| accessdate = 6 April 2020
| ref = {{harvid|O'Donovan|2014}}
}}
